I. LoseTheBackPain.com Privacy Policy
Healthy Back Institute - ("HBI") publishes health and
fitness information for
educational purposes via its website located at LoseTheBackPain.com
(“Website”). In this Privacy Policy, all references
to HBI will
mean LoseTheBackPain.com and its parent, subsidiary and affiliated
companies.
II. Intended Audience
The Website provides free access to articles that address health and fitness topics in various categories such as
Diet & Weight Loss, Exercise & Fitness, Diseases & Conditions, Nutrition & Supplements, Women’s Health, Men’s
Health, Senior’s Health and Children’s Health. It also offers health-related products and a public discussion
forum where users may post questions and receive responses
from HBI or a third-party
information provider. The Website also offers users the opportunity to create a
private HBI membership account that enables users to
access additional information
and services. HBI may from time to time change or remove
Website content, categories
and services in its sole discretion. Although the Website may offer information about children’s health, it is
designed for use by adults only. Parents may use the Website to obtain information that may be relevant to their
child’s health condition. Parents who create or allow their child to create a Website membership account will be
solely responsible for supervising their child’s use of the Website.
III. Scope of Privacy Policy
This Privacy Policy applies to the Website. All user information acquired
by HBI from
Website users will be covered by this Privacy Policy, with the following exceptions:
A. User suggestions to improve products or services, business ideas, concepts, models, inventions and similar
information (“Business Information”) offered to HBI will
not be covered by this
Privacy Policy, and all Business Information that HBI
may receive from any user will
be deemed publicly disclosed unless HBI signs and
returns a written non-disclosure
agreement with the specific user prior to the user’s submission of the Business Information.
B. Any information, whether NPI, PI, or PHI, that a user shares or otherwise discloses in a public chat room,
message board, instant message exchange, blog, personal webpage, or similar public forum, whether via the
Website, online service, or otherwise, will be deemed publicly disclosed information
(“PDI”). HBI may handle and use all PDI as freely
available public information which
is outside the scope of any limitations described in this Privacy Policy.
IV. Duration of Privacy Policy
This Privacy Policy will apply to all information collected while the Privacy Policy is posted on the
Website. HBI may modify and update the Privacy Policy
from time-to-time by posting a
revised Privacy Policy to the Website. Users who do not agree with any modified or updated Privacy Policy should
promptly stop using the Website. HBI strongly recommends
that all users regularly
check the Website for any modifications to the Privacy Policy. Modifications and updates to the Privacy Policy
will take effect upon posting to the Website and will apply to all information, past and future, collected via
the Website. Those who have used the Website prior to a particular Privacy Policy modification or update and who
object to the modification or update should promptly
send HBI written notice of their
objection. Prior users who use the Website after a revised Privacy Policy is posted will be deemed to have
agreed to the revised Privacy Policy.
V. Categories of Information
Depending on the user’s interaction with the Website, HBI
may collect user information
that falls into the following categories: Non-Personal Information, Personal Information, and Personal Health
Information.
Non-Personal Information (“NPI”) is information that is not associated with a specific user and that does not
enable HBI or others to identify a specific user. For
example, a user’s age, gender,
city and state of residence, when not associated with any other information that could help identify the user,
like street address or telephone number. NPI may be collected when users visit the public portion of the Website
without registering as a member.
Personal Information (“PI”) is information that identifies you as a unique person. For example, your first and
last name associated with your street, city, state and zip code or telephone number or email address or other
information that identifies you personally. PI is collected when users voluntarily register to be a member of
the Website and may be collected when a user sends an email inquiry
to HBI via the
Website or otherwise.
Personal Health Information (“PHI”) is Personal Information coupled with information about your personal health
such as a particular disease or other health condition. It is collected when users voluntarily provide both PI
and their personal health information via the Website or otherwise.
VI. Accuracy and Currency of Information
You are responsible for the accuracy of all PI and PHI that you submit
to HBI, whether
via the Website or otherwise. HBI is not responsible for
verifying the accuracy or
currency of your PI or PHI. You understand that any information and/or services offered via the Website relevant
to your personal situation may be based upon your PI and/or PHI, and that your PI may also become important
for HBI to contact you. Therefore, it is important for
your PI and PHI to be accurate
and current. It is particularly important for your email address to be current
because HBI will use email as its primary means of
communicating with Website members
and other users who have voluntarily provided PI to HBI
.
VII. Information Collection Methods
User information may be collected in various ways. NPI may be collected via web-based technologies that track
computer usage. For example, every computer that accesses the Website will be assigned an electronic file with a
unique code or identifier often referred to as a “cookie” unless the user’s browser has been configured to block
this type of activity. Cookies and other technologies may be used to collect information about each user’s
navigational activities and selection of advertisements, sponsored links, and other similar NPI. PI and PHI may
be collected via the Website’s membership registration process, user emails, and other similar means when a user
voluntarily provides it. PI and PHI is not collected via the Website unless the user voluntarily submits it
to HBI.
VIII. Use of Information
HBI will not share PI or PHI with any third-parties
without the user’s consent with
the following exceptions: (i) HBI may have to make
incidental disclosures to
third-party vendors who are providing technical or other services to or on behalf
of HBI, including web hosting, software and hardware
maintenance service providers
(however HBI will endeavor to have all vendors sign
appropriate confidentiality
agreements in these circumstances); (ii) when compelled by legal requirements such as a court order, subpoena,
search warrant, applicable law or the like; and (iii) under special circumstances that may involve a health or
other physical threat to you or others or to protect, defend or otherwise assert legal rights.
IX. Third-Party Advertisements and Links
HBI may display third-party advertisements and sponsored
links on the
Website. HBI cannot control how other websites may
collect and use your information,
and will not be responsible for the conduct or practices used by third-party advertisers or
sponsors. HBI recommends that you promptly review the
privacy policy on each website
you encounter via an advertisement or link on HBI
website.
X. Updating and Removing Your PI and PHI
You may update your PI and PHI via the Website. If you have a complaint or other issue, please
contact HBI initially via our Customer Support link.
Upon receipt of your written specific request, HBI will
delete your PI and PHI from
its databases, and, to the extent reasonably possible, from its back-up
media. HBI
will have no obligation to store your PI or PHI for any duration of time after termination of your Website
membership. Absent your written instruction to the
contrary, HBI may, in its
discretion, retain and use your PI and PHI after termination of your membership.
To submit a request for access or deletion of your personal information, please contact us.
XI. California Privacy Rights
Shine the Light
California Civil Code Section 1798.83 permits customers of The Healthy Back Institute who are California
residents to request certain information regarding and/or opt-out of our disclosure of personal information to
third parties for their direct marketing purposes. To make such a request, please write to us at the following
address:
The Healthy Back Institute
2407 S. Congress Avenue
STE E #100
Austin, TX 78704
California Consumer Privacy Act
California residents may request copies of the data collected about them in the past 12 months through the
process described in section X above. Sections B through X of this policy describe the categories of personal
information we collect, our methods of collection, the business or commercial purpose for collection, and
categories of third parties we disclose information to. You can download a copy of this policy any time by
clicking CONTROL+P and selecting ‘Save as PDF’. You may submit a request for access or deletion of your personal
information through an authorized agent by following the process described in section X above, however we will
require you to verify your own identity.
Our Healthy Back Institute and Livingwell Nutraceuticals brands do not share names, mailing addresses, and
shopping histories of our California customers with anyone.
We deploy cookies on our websites that collect data from our customers, however this data is not sold to
anyone.
Loyalty Programs and Financial Incentives Disclosure
The Healthy Back Institute provides special offers and benefits to customers who buy our products or sign up to
receive communications from us via email, text, chat, and social media. The information we request from
customers when they sign up may include the customer's email address or phone number as well as name, partial
birthday, product preferences or other information that allows us to tailor our communications. Customers may
opt-in online, and can opt out of the programs at any time by contacting a customer service representative, or
by using the unsubscribe methods provided for that communication channel such as unsubscribe links in email
messages, replying "Stop" to text messages.
- If The Healthy Back Institute promotes another company's products, it could be compensated for that
promotion or recommendation.
- If another company promotes The Healthy Back Institute’s products, it could be financially compensated for
the referral.
California Right to Non-Discrimination
The Healthy Back Institute does not discriminate against customers who exercise their rights under applicable
privacy law.
California Minor Content Removal
If you are a resident of California, under 18 and a registered user of our services, you may ask us to remove
content or information that you have posted to these services by contacting us. Please note that your request
does not ensure complete or comprehensive removal of the content or information, as, for example, some of your
content may have been reposted by another user.
California Do Not Track Disclosure
Do Not Track is a privacy preference that users can set in their web browsers. When a user turns on the Do Not
Track signal, the browser sends a message to websites requesting them not to track the user. At this time, we do
not respond to Do Not Track browser settings or signals. For information about Do Not Track, please visit: allaboutdnt.com
XII. Third Party Advertising
We use third-party advertising companies to serve ads when you visit our Website. These companies may use
information (not including your name, address, email address, or telephone number) about your visits to this and
other Web sites in order to provide advertisements about goods and services of interest to you. If you would
like more information about this practice and to know your choices about not having this information used by
these companies.
